基于APP在线评论的网约车服务质量评价指标体系构建
作者:
作者单位:

武汉工程大学 土木工程与建筑学院,湖北 武汉 430073

作者简介:

罗靖雯(2001—), 女, 硕士在读, 从事交通运输方向研究工作。

通讯作者:

中图分类号:

U491.2

基金项目:

武汉工程大学研究生教育创新基金项目(CX2024513)


Construction of Evaluation Index System for Quality of Online Car-hailing Services Based on APP Online Comments
Author:
Affiliation:

School of Civil Engineering and Architecture, Wuhan Institute of Technology, Wuhan 430073, China

Fund Project:

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    摘要:

    网络预约出租汽车(以下简称网约车)是城市客运交通的重要组成部分,其服务质量直接影响着人们的出行体验和行业的发展,因此亟须构建一套科学、系统的网约车服务质量评价指标体系,为规范和提升我国网约车行业的服务质量提供参考。对滴滴出行APP在线评论进行语义分析,结合3种提取关键词的方法,构建了关键词词典和LDA主题模型运行结果;查阅相关文献、行业规范,借鉴SERVQUAL(服务质量)模型,构建了包含6个维度、29个评价指标的网约车服务质量评价指标体系。使用在线评论作为基础数据构建的网约车服务质量评价指标体系能够很好地满足科学性、实用性和独立性3项评价原则。

    Abstract:

    Online-hailing taxi (hereinafter referred to as "online car-hailing") is an important part of urban passenger transport. Its service quality directly affects the travel experience of the people and the development of the industry. Therefore, it is urgent to build a scientific and systematic evaluation index system for the quality of online car-hailing services, which provides a reference for regulating and improving the service quality of online car-hailing industry in China. The semantic analysis on the online comments of the Didi Travel APP is conducted. Combining three methods for extracting keywords, a keyword dictionary and the operation results of the LDA topic model are constructed. By consulting the relevant literature and industry norms and drawing on the SERVQUAL (Service Quality) model, a service quality evaluation index system for online car-hailing services is constructed, which includes 6 dimensions and 29 evaluation indicators. The evaluation index system for the quality of online car-hailing services constructed using online reviews as the basic data can well meet the three evaluation principles of scientificity, practicality and independence.

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引用本文

罗靖雯,王富.基于APP在线评论的网约车服务质量评价指标体系构建[J].城市道桥与防洪,2026,(1):69-74.

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  • 收稿日期:2025-04-01
  • 最后修改日期:2025-12-06
  • 录用日期:2025-06-23
  • 在线发布日期: 2026-01-18
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